Head Sales, Mining Sector
About the role
Safal Group is seeking a Head Sales, Mining Sector to aggressively spearhead the penetration of the East African mining sector and establish Safal Group as a primary technical partner. The successful candidate will be responsible for building strong relationships with mine engineers, procurement heads and other key decision-makers while driving sales of a comprehensive range of steel products and engineered solutions. Responsibilities: - Conduct frequent and proactive visits to remote mine sites across Tanzania, DRC, Kenya, Uganda and Rwanda. - Build strong relationships with site-level decision-makers, project engineers and procurement teams. - Manage the registration and maintenance of Safal entities on Local Content Vendor Lists. - Develop and maintain relationships within the mining supplier ecosystem through consistent field engagement and networking. - Drive sales of HR, CR, metal-coated and colour-coated flat steel products. - Sell pipes, tubes and hot-rolled structural steel products, including angles, channels and beams. - Market and coordinate sales of Pre-Engineered Buildings (PEBs), roofing systems and prefabricated or container-converted houses. - Promote solutions for warehouses, factories, workshops and modular staff housing. - Drive technical sales of underground roof support systems, including split sets, washers and mining mesh. - Provide consultative technical advice on steel grades, coating systems suitable for corrosive mining environments and structural layouts. - Manage the complete tender lifecycle, from identifying opportunities and conducting site measurements to preparing technical quotations and final bids. - Prepare accurate Bills of Quantities (BQ) and technical quotations based on prevailing market rates and approved margin policies. - Coordinate with the supply chain team to facilitate Just-in-Time deliveries to remote mine sites. - Ensure effective execution of projects while meeting commercial and operational requirements. - Lead, coach and performance-manage a four-member cross-border sales team covering Tanzania, DRC and Uganda, as well as the Rwanda export market. - Set volume, margin and collection targets for Sales Managers. - Conduct structured monthly reviews covering sales pipelines, tenders, site coverage and customer conversion. - Define territory ownership to minimize overlap and channel conflicts. - Coordinate with ALAF, SRL and UBL to ensure mines are billed through the appropriate operating company while maintaining a unified Safal Group presence. - Oversee DRC engagement with 51% Congolese-owned, ARSP-certified suppliers. - Ensure partner appointments comply with statutory and Group requirements. - Build the team’s technical selling capabilities across flat products, pipes, PEBs, modular housing and underground roof support systems. - Ensure supplied steel products and structures meet international mining standards and company quality requirements. - Comply with and enforce mine-site safety protocols during site visits and technical inspections. - Achieve and exceed sales volume and margin targets for the mining segment. - Ensure project deliveries remain within approved commercial budgets. - Manage the consolidated mining-segment sales, margin and collection budget across Tanzania, DRC, Uganda and the Rwanda export market. - Manage travel, site-visit and market-development budgets for direct reports. - Review individual budget performance on a monthly basis. How to apply: Apply online through the Safal Group recruitment portal: https://safal.mcidirecthire.com/External/Job?Ref=TEkBhDYErs0qhHgueWeCgt_yRI-cnPLR1MRk1RR6Cpou3ktpvROhSqni_BGkK6j005smO3N1mr4W1jE3NFqFTUJukyNwCLh8Xn_fzSXjM6roLRp7gmLX41fLPVjTaBZq1UgwARTkjqyxFuoG-IC6rQ
Key requirements
- Bachelor’s degree in Civil Engineering, Mechanical Engineering or Mining Engineering
- 10–15 years of overall professional experience
- At least 5 years of hands-on experience in Technical Sales or Site Engineering within the mining or heavy industrial sector
- Demonstrable experience in “hunter” sales roles, including breaking into new industrial markets and managing high-value tenders
- Experience with structural steel fabrication, PEB systems and underground support hardware
- 3–5 years of experience leading or coordinating a geographically distributed sales team across more than one country (preferred)
- Proficiency in reading structural blueprints
- Ability to provide on-site technical guidance
- Strong negotiation skills
- Ability to build relationships with site foremen, project engineers and corporate procurement executives
- Highly self-motivated and proactive
- Ability to work independently